Top 5 Photo and Video Apps Performance in Europe Q2 2023

In Q2 2023, the top 5 photo and video applications on a unified platform in Europe exhibited various trends across downloads, revenue, and active users. Here’s a detailed look at their performance, based on data from Sensor Tower.

CapCut - Video Editor by Bytedance Pte. Ltd showed a remarkable upward trend in weekly revenue, starting at approximately $107K at the end of March and peaking at around $213K by the end of June. Downloads fluctuated, hitting a high of over 2.2M in the week of April 17 and settling at about 1.3M by the end of June. Active users also saw significant growth, reaching nearly 18.7M in mid-April and closing the quarter at around 17M.

YouTube: Watch, Listen, Stream from Google maintained a strong and relatively stable performance. Weekly revenue consistently hovered between $3.3M and $4M, with a peak of approximately $4.1M at the end of June. Downloads remained steady, fluctuating between 590K and 660K. Active users stayed remarkably consistent, averaging around 454M throughout the quarter.

Instagram, published by Instagram, Inc., saw notable peaks in both revenue and downloads. Revenue increased significantly, especially in late May, reaching nearly $224K by the end of June. Downloads remained robust, peaking at about 1.5M in mid-June. Active users were stable, maintaining an average of around 196M to 198M throughout the quarter.

Snapchat by Snap, Inc. experienced a steady increase in weekly revenue, starting at approximately $385K at the end of March and reaching roughly $664K by the end of June. Downloads showed a similar trend, with a high of nearly 1M in the final week of June. Active users fluctuated slightly but remained strong, averaging around 113M.

FaceApp: Perfect Face Editor, from FaceApp Technology Limited, saw significant revenue, peaking at about $1.2M in the last week of June. Downloads showed a sharp increase in early April, reaching around 1.15M, and then stabilized to roughly 256K by the end of June. Active users peaked at nearly 7M in mid-April and settled at around 2.6M by the end of the quarter.

For more detailed insights and analytics, visit Sensor Tower.